MGM First To Post Full-Length Features To YouTube
Lithal13 writes to tell us that MGM studios will soon be the first major movie studio to post a complete feature-length film on YouTube. Some credit commercial video site ‘Hulu’ for the mended relationship between YouTube parent Google and Hollywood. "YouTube has developed systems that help keep pirated clips off the site and is developing video players that present clearer images than the site’s standard player. When it comes to financial terms, Google has proven much more flexible than in the past, according to three studio sources. […] The only obstacles to Google and YouTube getting more studios to post full-length movies is Google’s insistence on a particular ad format, say the sources. They declined to say which ad unit Google prefers. The other hurdle is that some studios are skeptical that users will accept all the ads that need to accompany a feature film in order to make it profitable."Read more of this story at Slashdot.